Each online marketing tool has a purpose and a benefit. Also, there is no right or wrong answer to what the purpose or benefit is, because it is entirely open to you and your interpretation. You can select what works best for you.
We have certain tools that we like. Also, these are the exact same tools we use for our own marketing. In fact, it is very possible these strategies are what lead you to us. Additionally, we custom make these tools for others who either don’t know how to make them or are too busy to take the time to do so.
Additionally, when we make tools for our clients, since each has a purpose and benefit, we provide our customers with a bit of consulting, especially if they decide they want to wield their tools on their own and not have us do so for them.